7 Tips To Design A Notorious Logo
7 Tips to Design a Notorious Logo Do you have a business name, but have no idea how to make a nice logo? Here are 7 simple tips you can follow when building your brand.
7 Tips To Design A Notorious Logo
Do you have a business name, but have no idea how to make a nice logo?
Here are 7 simple tips you can follow when building your brand.
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1. Keep it sweet and simple
Keeping things sweet and simple also means integrating the least elements possible, but still can reflect the business products or services.
2. Make it look good if small
When conceiving your logo, think about what it will look like and make it in order to optimize the way it's displayed on smaller screens, like mobile devices.
3. Make the icon height at least twice as big as the font
I love the way Airbnb applies this concept. If you're using an icon, having it twice as big as the font results in a more impactful logo.
4. Be consistent with the size of letters
Consistency is an important feature of good-looking logos. If you're using capital letters only, why not make the letters all the same height.
5. Be thoughtful of the spacing between characters
Another common mistake is to condense everything in a limited space. Let your logo breathe. Designers who made the Tesla logo properly used this rule.
6. Create something unique
Catchy logos have a competitive advantage: something unique and easily recognizable to make them stand out from the competition.
7. Use your intuition
The Golden ratio can be found in the Apple logo as shown in the image below. Although you may think this is genius, designers of the logo never intended to do so. They simply used their intuition and voila!
